- a group of people brought together to give their opinions on a particular issue or product, often for the purpose of market research
WordReference Random House Learner's Dictionary of American English © 2026
ˈfo•cus ˌgroup, n. [countable]
WordReference Random House Unabridged Dictionary of American English © 2026- Business, Governmenta representative group of people brought together and questioned about their opinions on political issues, new products, etc.:The company formed a focus group of young women to discuss marketing plans for a new perfume.
fo′cus group′,
fo′cus group′,
- Business, Governmenta representative group of people questioned together about their opinions on political issues, consumer products, etc.
- 1975–80
fo′cus group′,
- Business, Governmenta representative group of people questioned together about their opinions on political issues, consumer products, etc.
- 1975–80
Collins Concise English Dictionary © HarperCollins Publishers::
focus group n